As social media becomes an increasingly important part of our lives, more and more people are looking for ways to grow their Instagram accounts. While there are many methods that can be used to achieve this goal, not all of them are effective or efficient.
There are countless social media platforms and numerous content sharing techniques that can help grow Instagram account and market your products or services to more people. The confusion that usually arise is which platform would be apt for your business and what strategy would actually help you grow. Especially when you have just started, you look for answers for how to grow a new Instagram account.
Instagram is an ideal choice for all sorts of business domains, irrespective of your target audiences. People from all age groups are available on the platform, so if you only focus on how to grow your Instagram account, you can experience tremendous business growth.
One of the most important things to remember as you plan your growth strategy is that quality trumps quantity. You can post multiple times a day and still not see the results you want if your content is not interesting or engaging.
To help you grow your Instagram account in a meaningful way, we’ve compiled a list of bold, unique methods that you can use. So, let’s get into the devilishly delicious details, shall we?
No Compromise: You Must Do These Things
There is no surprise that nothing grows without putting any efforts. So, if you want to know how to grow an instagram account from scratch, brace yourself for making consistent efforts. Putting posts randomly after every few days is not going to help!
So, seriously, if you’re not doing these things, then your Instagram growth will be stunted. Just like a plant that doesn’t get enough water, sunlight, or love, your account will slowly wither and die without the proper attention. So, if you’re serious about growing your account, make sure to do the following:
Mix Things Up with IG Reels
Over the years, Instagram has evolved from just static posts to videos, reels and much more! You can now post the content in different formats and dimensions and all this is only to grow Instagram account exponentially. If you strategically plan your marketing on the platform, you can actually see tremendous growth and a hike on your existing sales and revenue.
If you’re not already using IG Reels, now is the time to start. This new feature from Instagram allows users to create 15-second videos set to music or other audio. Recently, the reel duration has also increased to the multiples of 15 and you can now post 30-second, 45 second or a minute reel through your Instagram profile.
While IG Reels can be used for a variety of purposes, they are particularly well-suited for showing off your creative side. So, if you’re looking for a way to stand out from the crowd, start experimenting with this new feature. Even if you search for effective ways on how to grow an instagram account, sharing videos or reels will surely be amongst the best advices.
Cross-Promote Your Content
Another pro-tip on how to grow instagram account would be to focus on cross platform promotions. You can share the content of one profile to the other on some different social media platform and fetch the audiences from both. It will multiply your visibility and reach, which would eventually increase your sales and revenue.
If you’re not promoting your Instagram content on other platforms, you’re missing out on a huge opportunity. By cross-promoting your content, you can reach a much wider audience and significantly grow your following.
There are a number of ways to cross-promote your content, but one of the most effective is to post it on your other social media accounts. For example, if you have a large following on Twitter, share your Instagram posts with your Twitter followers. You can also promote your content on your blog or website.
Create an Impeccably Polished Profile Grid
When people land on your profile, the first thing they see is your profile grid. This is why it’s so important to make sure that your profile grid is impeccably polished. You have to go by the belief that first impression is the last and it decides whether the visitor will turn into a follower and the potential buyer in the long run! The content has to be engaging, relevant and as attractive as it can get to ensure your audiences stay glued to it.
Your profile grid should give people a clear idea of who you are and what you’re all about. So, take some time to carefully curate your grid and make sure that it reflects your personal brand. Play with the designs and post dimensions and see how the posts look when you see the profile grid. You can also use a grid maker photo split tool that can divide single post into multiple sections and that would make your profile look more attractive and it will eventually help to grow Instagram account.
Organize Stories in Highlights
Instagram Stories gives you a great opportunity to connect with your followers. Stories are a great way to give people a behind-the-scenes look at your life and business. So, for marketers or business owners looking for answers on how to grow an instagram account quickly, stories can be an apt option. It is advisable to put stories more frequently and stay active 24×7, so that every visitor has something to see whenever they visit your profile.
To make your Stories even more engaging, consider organizing them into Highlights. This will allow you to group related Stories together and make them more accessible to your followers.
To create a Highlight, Instagram help center recommends to simply go to your profile and select the “Add to Story Highlights” option. From there, you can choose which Stories you want to include in your Highlight and give them a title.
Befriend the Brand Ambassadors
In the world of Instagram, brand ambassadors are influencers who promote products or services in exchange for compensation.
If you’re looking to grow your following, consider reaching out to brand ambassadors in your niche. These influencers can help you reach a much wider audience and significantly grow your following.
Depending on your budget, you can either pay brand ambassadors to promote your content or offer them free products or services.
Use an Instagram Growth Service
Instagram growth services are used by influencers, major corporations, and everyday users to quickly get more following.
While there are a number of growth services available, one of the most popular is Skweezer. Our service uses real people to like, comment, and follow your content.
We also offer free Instagram followers, so you can try it out before committing to a paid plan.
Reward Follower Loyalty
Implement a loyalty program to reward your most diehard followers. This will not only show your appreciation for their support but will also incentivize other users to engage with your content.
There are a number of ways to implement a loyalty program, but one of the most popular is to offer exclusive discounts or giveaways to loyal followers. You can also offer loyalty points that can be redeemed for prizes.
Get on Featured Accounts
Gaining exposure on featured accounts is one of the best ways to grow your following. When you’re featured on an account with a large following, you have the opportunity to reach a much wider audience.
To get featured on an account, simply reach out and ask if they’re interested in featuring your content. You can also try tagging relevant accounts in your posts. While there’s no guarantee that you’ll be featured, it’s definitely worth a shot.
Usurp the Competition’s Followers
In this competitive world, one of the worst mistakes would be to ignore your competitors. You have to keep an eye on their following list and see if you can also usurp those audiences towards your side. It is one of the best ways to grow your following is to usurp the followers of your competition.
To do this, simply find out who your competition is and then follow their followers. You can also like and comment on their posts. By doing this, you’ll not only be exposed to their followers but you’ll also start to build relationships with them.
Put Up Some Cash for Sponsored Posts & Reviews
Paying for sponsored posts and product reviews is one of the quickest ways to grow your following. If you are up for the paid marketing, it should always be on your list of strategies for Instagram account growth.
When you sponsor a post, you’re essentially paying to have your content featured on another account. This is a great way to reach a much wider audience and quickly grow your following.
Product reviews are also a great way to get exposure and grow your following. When you review a product, you’re essentially giving your stamp of approval. This can go a long way in convincing people to follow you.
Understand the Psychology of Instagrammers
To be successful on Instagram, you must know the psychology of Instagram users. When a post has a lot of engagement, it makes others want to engage with it, too. For example, how often do you see a post with tons of comments and think to yourself “this looks popular, I’ll comment too!”?
This is what we call the “social proof” phenomenon, and it’s one of the main reasons why Skweezer’s services are so effective.
When you use our Instagram commenting service, we select users from our network that are likely to comment on your posts based on factors like their activity, engagement, and location. This ensures that your post looks popular to other users, which in turn drives more engagement (and social proof)!
If you’re a local business, make sure to geotag your content. Geotagging is the process of adding your location to your content.
By geotagging your content, you make it more accessible to users who are searching for content in your area. This is a great way to reach a local audience and grow your following.
Ask and Ye Shall Receive
One of the best ways to grow your following is to simply ask for it.
Next time you post something, make sure to include a call-to-action asking people to follow you. You’d be surprised how effective this can be.
You can also try asking people to follow you in your bio. This is a great way to remind people to follow you every time they visit your profile.
Give More Than You Take
If you want people to follow you, you need to give them a reason to. One of the best ways to do this is to provide value. This can be in the form of useful information, entertainment, or anything else that would be of benefit to your followers.
It’s also important to be consistent with your content. If you’re only posting sporadically, people are less likely to follow you.
Finally, make sure to interact with your followers. Show them that you’re interested in what they have to say and that you appreciate their support.
When your followers share their fan-made content, make sure to show them some love.
This can be in the form of a like, comment, or repost. By doing this, you’re showing your appreciation for their support and also giving them exposure to your own followers.
This is a great way to create a sense of community and also grow your following.
Be Real, Go Live
People are drawn to authenticity. If you’re real and genuine, people are more likely to follow you.
One of the best ways to show your authenticity is to go live on social media. When you go live, you’re giving your followers a behind-the-scenes look at your life. This is a great way to connect with your followers and learn how to grow your Instagram account from scratch.
There you have it – 15 tips to help you grow your social media following. Remember, growing your following takes time and effort. But if you’re consistent with your content and interaction, you’ll see results.
Keep making great content, engaging with your followers, and stick consistently with a growth service like Skweezer, and you’ll be on your way to Instagram success!